Cybersecurity is All About Beating Bad Habits

Some bad business and employee habits are innocuous. Others are the gateway to thousands or millions of dollars in losses for a company. Unfortunately, bad cybersecurity habits fall more frequently into the latter category. A 2017 Ponemon Institute study revealed that the average cost of a significant data breach is…

How Mobile Apps Can Be Used in the Office

With the invention of the smartphone, mobile apps have increased in popularity each and every year and now you can find a mobile app to help you out with almost any task! Businesses are always looking for new and innovative ways in which they can save time, and therefore money,…

5 Guidelines for Creating More Effective Ecommerce Electronics Product Listings

Unless you are an omni-channel merchant, your online electronics store is the closest customers will get to your products before buying them. To counter this, your website needs to host product listings strong enough to compensate. This means you’ll have to ensure they have a firm grasp on its capabilities,…

Top Influencers of 2017

The past year has certainly been an eventful one. Controversy, political unrest, a world that appears to be teetering on the brink of war, and lots of opportunities to add one’s voice to the mess and be heard. Of course, some people have managed to make their voices louder than…

Infographic: 5 High-Profile Cyberattacks of 2017

Image Source:- Infographic created by:- Cyber Policy

Top 9 Reasons to Build a Mobile App for Your Brand

Back in 2015, Google first announced that mobile searches were outnumbering traditional desktop searches in ten different countries around the world, including the U.K. and U.S. As a result, mobile commerce, known as m-commerce, has gone from strength to strength within the past few years, with an increasing number of…

The True Power of Lookalike Targeting

It is difficult to overstate how transformative the introduction of data-driven processes has been to marketing efforts. Companies that once struggled to identify, locate, and attract their target audience are now able to make decisions using objective and empirical insights rather than assumptions and intuitions. One of the areas where…

5 Marketing Automation Tips for Beginners

As a novice marketer, the first thing you’ll probably notice about the processes involved is that they’re usually much more challenging than you might expect on the surface. From a simplified perspective, going into the project you might feel as though success is only a matter of a time, and…

6 Ways to Protect Your Business Digitally

Companies must do everything in their power to keep their consumer data safe, which will protect sensitive business, customer, employee and client information. If you are unsure where to start, learn more about the six ways to protect your business digitally. 1. Employee Training Human error can, unfortunately, be the…

6 Ways to Boost Collaboration Within Your Company

There’s no shortage of anecdotal evidence suggesting that companies don’t spend nearly enough time stimulating collaboration among employees. Walk into a modern office and you’ll find teams of people completely disengaged from what’s happening around them. Managers scratch their heads—wondering why on Earth their employees aren’t taking more time to…

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