Just as I am getting used to the rename of XBMC to Kodi it looks like there is another name change on the way. Media Browser one of my favorite media servers is being renamed to Emby, the development team say they want a new identity to reflect the changes to the media system and I imagine for the same reason as XBMC changed to Kodi the team want to be able to control their branding by not using a generic name.

So going forward Media Browser will become Emby (Emby sounding like the letters MB). There will be a new website emby.media and a new logo but the core features of system will stay the same streaming your media to the browser, iOS, Android, Windows and other platforms.

What do you think of the name change?

Via mediabrower.tv:

Why are we changing the name?

Media Browser has been a great name over the past several years but we feel we have outgrown it. It is no longer descriptive of what we really are and carries with it some preconceptions in the minds of both people who may have heard about or used us in the past and new people who have never heard of us. We want to change that.

So, introducing our new, short, catchy name that still pays homage to our origins (it sounds like “MB” when you say it) but lets us break free and continue to grow into the entire ecosystem that we are becoming. Given our broad presence in all the app stores, and future potential, we wanted to come up with a short and fun name that everybody’s wives, kids and grandmothers will be able to remember. We were not looking for a name that describes the project, because that’s very difficult to do and, undoubtedly, will end up meaning different things to different people. Short, catchy and unique were really the top requirements.

One thought on “Media Browser rebranding as Emby”
  1. Dont like it!!! (Just like you, Im still getting used to ‘Kodi’. The name ‘Media Browser’ is a bit generic, but EMBY? Nope.

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